black and brown leather padded tub sofa

Spotify meets Pinterest for your emotional life

A new video-led media platform that helps people reflect, feel seen, and reconnect with who they are.

Curated with care. Built for belonging.

Wellness feels transactional: hack, fix, move on.

Wellbeing has never been
noisieror lonelier

Current apps track symptoms,
but they don’t help us feel understood.

People crave humanity: stories, clarity, and belonging.

We’re overloaded with tools, but under-supported in connection

Digital wellbeing,
made human

Curated with care:
Cultural moments, reflections, and lived experiences are shaped into timely, resonant story drops.

Stories at the center:
Honest voices and expert insights replace trackers and quick fixes.

A trusted space:
Designed for clarity, connection, and belonging—not comparison.

No likes, no public comments, no infinite scroll. expnd reimagines emotional wellbeing as a cultural experience—one that feels human, relatable, and lasting.

Early Signals That Matter

1,200+ early Instagram followers engaging with our voice and vision

Consistent engagement rates above industry average— validating tone and need

Proof that expnd’s voice is resonating with people, culture, and partners.

In conversations with creators and mission-led brands for first pilots

Why expnd is positioned to win:

Emotional clarity, reimagined—beyond tracking or therapy


Story-led UX
media meets wellbeing, creators at the center


Cultural timing
belonging is the new wellness currency

Safety & trust—built-in crisis resources, advisor oversight, clear disclaimers


Our growth is built on trust, not traffic

Creators

Authentic voices seed the platform, sparking organic reach.

Content

Curated story drops & cultural moments drive resonance.

Activations & partnerships keep expnd relevant & seen.

Culture

Virtual & IRL touchpoints deepen belonging.

Community

expnd grows through resonance, not algorithms.

Founder's Story

“It shouldn’t take a disaster to realize we’re not okay. Everyone has stories. Understanding that is the first step.”

Jodie Hamilton
Founder, Creative Strategist

15+ years shaping culturally resonant, impact-led storytelling for global brands.
Now building expnd to bring emotional wellbeing into everyday culture.

I created expnd after my own journey through anxiety, trauma, and panic attacks. Healing didn’t come from one source—it came from stories, insights, and slowly reconnecting with myself and others. expnd is here to make that path more accessible, for anyone who needs to feel seen.

Currently Raising $700K Pre-Seed

To launch MVP, validate traction, and seed our creator-led community.

expnd is fiscally sponsored by Creative Visions, a 501c3 nonprofit.

This partnership enables tax-deductible donations to support pilots and programs—providing non-dilutive capital as we grow.